Workers on scaffold installing Domain Concepts sign

My concept

My portfolio is aimed primarily at the German market. But if you're visiting from another part of the world, you may still find a domain of interest here.

If the subject of Internet domains is a black box for you, please read my introduction to Internet domains.

If you've got as far as looking for a domain for your business or for other purposes, read on to learn more about my business concept.

In general, the search for a suitable domain begins with the intention to set up a website. Creating a website is a task generally left to a web designer. Content management systems however enable you to produce modest websites without any technical knowledge.

The creator of a new website typically enters their choice of name on the website of the hosting company, and assuming that a suitable name is still available, selects and registers it.

A huge market of "pre-owned" domains exists. Generally however, this market is used only by website operators who coordinate their website content, domain name and possibly (and ideally) also their search engine optimization (SEO). This is an expensive undertaking typically requiring a much larger budget.

My business is geared to facilitating the search for a suitable domain name for a wider group of customers. I offer domain names together with ideas for how they might be used.

I've grouped the domains I offer as follows:

  • Secondary domains/websites: The first sub-category of secondary domains/websites is that of satellite domains. These have the purpose of supplementing a main website and channelling visitors to it. The domains I offer are not intended to generate traffic simply in order to improve the page ranking of the main website, i.e. how far up it is in the list of Google hits. The focus lies on making it easier for your visitors, potential customers etc., to find you. One example is when, perhaps for historical reasons, the main website has a name that is difficult for customers to remember. The second sub-category is that of the campaign domains. As the name suggests, you would use these to run an online marketing campaign, typically only for a limited period. The final sub-category contains microsite domains. These are small websites in their own right used for a very specific purpose.
  • Domains for freelancers & co. and for the career-oriented: These domains are closely linked to branding. The target groups are freelancers, the self-employed, microbusinesses, etc., who wish to make themselves visible online. It also includes career-oriented employees, and students and trainees embarking on a career.
  • Miscellaneous domains: Domains that don't fall into any of the other categories. This particularly includes domains suitable for use by private individuals for purposes not related to their business or work.

More information on the domain categories and a list of the domains currently available can be found on the relevant page.